For Canadian Renovation Contractors

Stop Chasing Leads Start Signing Jobs

Booked qualified appointments + personal sales consultation built by a contractor who's been exactly where you are.

Real Projects. Real Contract Values.

Jobs Signed with Square & Level Systems

Slide the bar to see the before and after result

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After Before
Project Value $18,000
Acquisition Cost $326
Before ↔ After
Before After Slider
After Before
Project Value $21,000
Acquisition Cost $451
Before ↔ After
Before After Slider
After Before
Project Value $29,000
Acquisition Cost $403
Before ↔ After
Before After Slider
After Before
Project Value $92,000
Acquisition Cost $1147
Before ↔ After

3 Steps - That's The Whole Plan

01

Day 1: We Build Around The Jobs You Want

We start with the services you want more of, the areas you want to work in and the type of homeowner you want to attract.

From there, we build the campaign and follow-up system around those goals.

Not more random leads. More of the work you actually want to sell.

02

Days 1–7: We Build & Launch

We build the ads, follow-up, qualification, booking system, CRM and tracking.

You film a few simple clips on your phone.

We handle the rest.

03

After Launch: We Turn Leads Into Opportunities

Once the campaigns go live, new homeowners enter the system, get followed up with, qualified and moved toward appointments.

From there, we track what is working, identify where opportunities are getting stuck and keep improving the pipeline.

There Are 5 Levels To This Game.

Most Contractors Are Stuck Between 1 & 3.

Your real cost isn’t ads, it’s the homeowners you never respond to.

Everything Included.

What You get With Square Level Systems.

Done-For-You Meta Ads

Campaign strategy, creative, copy, targeting and optimization built for Canadian contractors.

Instant Lead Response

New inquiries receive a response within 60 seconds

Qualification and Booking Leads Prospects are qualified before moving toward your calendar.

Automated Follow-Up

Long-term follow-up keeps opportunities alive without you manually chasing every homeowner.

Live Pipeline Dashboard & Weekly Pipeline Reviews

See your leads, appointments, estimates and signed jobs in one place.

We review what's happening after the lead comes in — not just your cost per lead.

Sales Consultation + Weekly Reviews and Coaching

Through ongoing review and analysis of your pipeline, numbers, and closing ratios, we ensure every opportunity is maximized and more deals get closed.

Why This Is Different

I Took The Same Risk As You And Came Out The Other Side.

I'm not a marketer who figured out contractors make a good niche.

I built a renovation company from the ground up. Took the same risks as you. Lived through the same ups and downs as you.

The difference? Before construction, I spent 8 years in professional sales. I didn't out-build my competition, I out-sold them.

Because growth isn't just about getting more leads. It's about building a system that turns opportunities into predictable revenue.

The money is made in what happens after the lead comes in.

Square & Level Systems was built around that idea.

I'm not another agency Owner. I'm a growth partner.

How It Works

From Ad Click to Signed Contract.

1. We Create The Opportunities.

Done-for-you Meta campaigns built to attract customers looking for the services you actually want to sell.

2. We Respond & Qualify Immediately

New inquiries receive a response within 60 seconds, we ask the right questions, filters prospects and move qualified customers in your calendar.

3. We Follow Up

Not ready today doesn't mean dead lead.

Unbooked and unresponsive prospects continue receiving structured follow-up so opportunities don't disappear after one phone call.

4. We Help You Close More

We review your pipeline, estimates and closing numbers with you to identify where revenue could be leaking.

Because more leads won't fix a broken sales process.

1. We Create The Opportunities.t

Done-for-you Meta campaigns built to attract customers looking for the services you actually want to sell.

2. We Respond & Qualify Immediately.

New inquiries receive a response within 60 seconds, we ask the right questions, filters prospects and move qualified customers in your calendar.

3. We Follow Up.

Not ready today doesn't mean dead lead.

Unbooked and unresponsive prospects continue receiving structured follow-up so opportunities don't disappear after one phone call.

4. We Help You Close More

We review your pipeline, estimates and closing numbers with you to identify where revenue could be leaking.

Because more leads won't fix a broken sales process.

Flexible Pricing. No Long-Term Contracts.

Choose How You Want To Work With Us.

Not every contractor needs the same pricing structure.

Depending on your business and the volume you're looking for, we offer two simple options:

1. Pay Per Qualified Appointement

Pay based on qualified homeowners booked into your calendar.

2. Fixed Monthly

Prefer predictable monthly costs?

One fixed monthly rate for everything.

No Long-Term Contracts

We recommend the model that makes the most sense for your business.

FAQs

Do I need to already be running ads?

No. We build everything from scratch or audit what you have and build on top of it.

What makes this different from every other agency?

I built a renovation company myself from scratch and still operate it to this day. I spent 8 years as a professional salesman before any of this. No other agency in this space can say that.

What if I have leads but I'm not closing them?

That's exactly who this is built for. I get on a call personally, diagnose your process, and tell you where deals are slipping. Weekly reviews and coaching included with every partnership.

What if my area is already taken?

One contractor per market. If yours is gone we'll tell you and put you on the waitlist.

What does it cost?

We cover this on the call. One closed renovation job typically covers several months of the investment. We make sure at the very minimum 1 Job pays for your total monthly investement.

Your Area

Might Still Be Open.

One contractor per market. Once it's gone it's gone

Takes 2 minutes. I'll review it personally.

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